The new Sony a7s camera to cost twice as much as the regular a7 model?

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Sony-a7s-camera-price
The UK based store WEX Photographic has listed the new Sony a7s camera for £2499 - this is double the price of the regular a7 model (£1235):

Sony-a7s-price-UK
If this ratio is correct, the US price of the new a7s should be around $3,400 (the Sony a7 costs $1,700).

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