OM Digital Solutions will rebrand existing Olympus products to “OM System”



OM Digital Solutions announced that it will rebrand and change the label of existing Olympus products to “OM System” (it seems that Olympus cameras will remain unchanged). Here is the example given in the press release:

Notice of product brand name change due to transition to “OM SYSTEM” brand

Along with the transition to the new brand announced in October last year, the OLYMPUS brand lenses sold by Olympus, We will gradually change the product brand name of glasses, accessories, and IC recorders to “OM SYSTEM.” Applicable Regarding products, we will update the information sequentially on our product website. We will continue to strive to deliver high-quality products and services to our customers, so we appreciate your continued patronage.

Target products: OLYMPUS brand lenses, binoculars, accessories, and IC recorders sold by Olympus
Details of change: Product brand name and brand logo changed from “OLYMPUS” to “OM SYSTEM”

* There is no change in product specifications or performance. (source)

This entry was posted in Olympus, OM System. Bookmark the permalink. Trackbacks are closed, but you can post a comment.
  • FCC disclosure statement: this post may contain affiliate links or promotions that do not cost readers anything but help keep this website alive. As an Amazon Associate I earn from qualifying purchases. Thanks for your support!

  • Back to top