I already reported on the 2025 digital camera shipment market share from the latest Nikkei Industry Report– Fujifilm’s surge is widely attributed to strong compact demand (X100VI, X-half, and Instax models, which appear to be counted in this series):
We now have a better breakdown of the actual 2025 Mirrorless Camera Production Volume Ranking (without fixed-lens compact and instant cameras) from the latest edition of the Japan Company Handbook Industry Map 2027 Edition (the report excludes non-Japanese players such as Leica):
2025 Mirrorless Camera Production Volume Ranking
- Canon: 2.3 million units sold ↑
- Sony: 1.8 million units sold ↑
- Nikon: 860,000 units ↑
- Fujifilm: 750,000 units sold ↑
- Panasonic: 270,000 units ↑
- OM Digital: 120,000 units ↓
2025 DSLR Camera Shipment Ranking
- Canon: 580,000 units
- Nikon: 60,000 units
- Pentax: 10,000 units
CIPA’s official 2025 total (all participating Japanese makers) was 9.44 million units, up 11.2% from 8.49 million in 2024. Compact/fixed-lens cameras grew much faster than interchangeable-lens bodies and were a major driver of the volume rebound.
DJI currently holds a whopping 72.5% of the video camera market in Japan
Here are the top 10 best-selling compact digital cameras for the first half of 2026 in Japan
Source: dclife, via NikonRumors
