Category Archives: Hasselblad

Rumors: Hasselblad could be purchased by Phase One

Last year I reported that Hasselblad was in financial trouble. Recently I received the company’s latest annual report and some information suggesting that it is unlikely Hasselblad will see 2016 as a stand-alone company because they are out of cash. They are desperately seeking for investors and one of the likely outcome is to be purchased by Phase One.

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New Petzvar 120mm f/4 lens with central leaf shutter for Hasselblad 500 cameras now on Kickstarter

There is a new Kickstarter project for a Petzvar 120mm f/4 lens with central leaf shutter for Hasselblad 500 cameras. This is a second generation lens based on the first Petzvar 120mm f/3.8 version:

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Hassleblad will no longer produce rebadged Sony cameras

In a recent interview with dpreview, Hassleblad’s CEO Perry Oosting said that they will stop producing Sony rebadge products like the Lusso, Stellar, Lunar, HV and Solar  (dpreview said they “need to be exorcised”). The Hasselblad Lusso was an exception – it will be available only in Asia (Hong Kong) and it’s a limited edition with fewer than 100 units produced. BTW, the Hassleblad Stellar line […]

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Hasselblad HV camera with 24-70mm lens is now $8,000 off

After the Stellar and Lunar massive price drops, it is now time to “fire sale” the Hasselblad HV camera – the 24-70mm kit version is currently $8,000 off! The just announced Lusso is next to get a huge price drop.

Also posted in Deals | Tagged | 12 Comments

Hasselblad Lusso is just another Sony rebadge

After the Stellar, Lunar, HV (Solar?) it seems that Hasselblad is still in the business of rebadging Sony products and selling them for ridiculous prices. The new Lusso is the company’s latest creation. You can find the camera’s manual here. I thought that with the last CEO change, Hasselblad will stop producing the “worst camera of the year”. The Lusso trademark […]

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This is the new Hasselblad A5D aerial camera

Hasselblad got a new A5D aerial camera. Here are some of the new features: Reduced foot print designed to fit existing POD mountings Up to 14 stops Dynamic range ( depending on sensor) Improved external connectivity via LEMO connections for DC power, FMS and multiple camera synchronisation Secure camera mounting via 4x M4 screws Choice […]

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Another Hasselblad Stellar camera price drop

The price of the Hasselblad Stellar camera dropped by another $100 to $895 (was $999.99 before). Only the black carbon fiber version is still listed at $999.99 for some reason. I hope Hasselblad learned their lesson

Also posted in Deals | Tagged | 8 Comments