Category Archives: Hasselblad

New Hasselblad X system camera rumored for 2022

Hasselblad has not released many new X-system products lately, but I received a tip that a new X camera is rumored for 2022. The last Hasselblad X1D Mark II 50c camera was announced in 2019. There were also rumors that DJI may release a mirrorless camera (DJI purchased Hasselblad in 2017): Rumors: DJI coming with […]

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Hasselblad announced a new 907X anniversary edition camera kit

     The Hasselblad teaser I reported a few days ago was for a new 907X anniversary edition camera kit (with the XCD 3,5/30 lens) that was officially announced today to celebrate the 80th anniversary of the company’s first camera. The price is $15,100 – a serious premium over the regular 907X 50C at $6,399 […]

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Hasselblad’s “Beyond Classic” teaser for September 28th

Hasselblad has a new teaser for September 28th under the slogan “Beyond Classic” – it looks like a new camera to me, what do you think? Here is the video:

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New DJI Mavic 3 drone rumors and leaks: dual Hasselblad camera

Some fresh rumors/leaks of the upcoming DJI Mavic 3 drone from the Brazilian YouTube channel Dronemodelismo:

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Confirmed: New OnePlus 9 Pro smartphone coming with a Hasselblad camera system

The previous rumors for a new OnePlus 9 Pro smartphone with a Hasselblad camera system are now confirmed – the official announced is on March 23rd:

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The OnePlus 9 Pro smartphone will come with a new Hasselblad camera system

The new OnePlus 9 Pro smartphone will come with a new Hasselblad camera system (and not Leica as previously reported):

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Is this how the future will look for most camera brands – making camera solution for the smartphone industry?

    Is this how the future will look for most camera brands? Making camera solutions for the smartphone industry and adding their brand logo on the back of a mobile phone? This is what we have seen so far: Huawei + Leica OnePlus + Leica (just a rumor for now) Nokia + Zeiss Vivo + […]

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Hasselblad 907X 50C camera now available

The new Hasselblad 907X 50C camera is now available for pre-order at Adorama and B&H Photo. Additional information is available here. The full press release is next:

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Hasselblad XCD 45mm f/4P announced – the world’s lightest medium format lens

The previously rumored Hasselblad XCD 45mm f/4P medium format mirrorless lens is now officially announced. At 320g and 47mm, this is the world’s lightest medium format lens. The US price is $1,099 (pre-orders open at Adorama and B&H). 36mm (35mm equivalent) Aperture Range: f/4 to f/32 Two aspherical elements Sample photos can be found here […]

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Hasselblad rumored to announce a new XCD 45mm f/4 lens

Hasselblad is rumored to announce a new XCD 45mm f/4 small and lightweight medium format mirrorless lens. Here are the details (click for larger view):

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