Photography news, before it happens

Sony officially announced the Cyber-shot RX1R ($2,798.00) and RX100M2 ($748.00) compact cameras – check the key features of the new models at the bottom of this post. Several new accessories were also introduced:

Sony VFA-49R1 49mm filter adapter for RX100, RX100M2 and RX1R ($29.95):

• Easy on/off with one-touch release
• Receiver securely attaches to lens barrel
• Using the VFA-49R1 adapter, now it is easy to expand the DSC-RX100/100M2’s shooting creativity by easily adding high-quality

Sony AG-R1 attachment grip for RX100/RX100M2 ($14.95):

• Provides reliable and secure grip for active shooting
• Durable rubber-like material
• Easily attaches with double-sided tape

Sony HVL-F43M TTL flash for Sony cameras: (Adorama):

• High-power illumination (guide number: 43)
• Longer effective range of over 30 ft. (10.5m)
• The innovative “Quick Shift Bounce” system allows the HVL-F43M to orbit 90 degrees left and right, allowing you to maintain horizontal light distribution even when shooting vertically. In addition to pivoting side-to-side, the flash unit can also tilt down 8 degrees or back 150 degrees, ensuring customers the lighting freedom they need to capture that perfect shot.
• Versatile bounce angles: 90° up, 90° left. This allows the flash head to be rotated while maintaining the set bounce angle, so you can quickly switch between horizontal and vertical format without changing the light angle.
• The built-in bounce sheet can be used even when shooting in a vertical position without changing the angle of reflected light.
• Auto white balance (signals color temp. to camera)
• Auto zoom optimized for camera sensor size
• Dust and Moisture resistant design: sealing materials are set at joints of outer materials (body, LCD panel, Mounting Foot etc.) and around movement/operating parts thereby increasing the life of your flash unit.
• Modeling light capability allows the HVL-F43M to pulse, helping photographers determine where shadows will fall before taking the picture, so they can alter lighting or subject positioning as necessary.
• Retractable wide-angle panel (15mm angle)
• Wireless Ratio Control allows customers to wirelessly control up to three groups of flashes, as well as specify the luminosity ratio for each group, so they can enjoy multiple-flash lighting techniques without the need for special equipment or tedious exposure settings.
• Simple controls, test button, power saving mode
• TTL metering capability, high-speed sync
• Fast recharging — up to 38% quicker than HVL-F36

There is also a new “premium leather-like” case for RX-100 & RX-100M2 ($84.95)

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Tomorrow Sony will announce two new compact cameras –  RX100M2 and RX1R. Here are the latest images and specifications:

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