The previously rumored Sony a7c mirrorless camera is now officially announced (the world’s smallest & lightest full-frame camera):
Watch the Sony a7c camera, HVL-F28RM flash, and FE 28-50mm f/4-5.6 lens livestream announcement here (YouTube video):
GoPro has a new teaser indicating that the previously rumored Hero 9 camera will be announced on September 16th:
More Sony leaks from the upcoming α7C mirrorless camera, HVL-F28RM flash, and FE 28-50mm f/4-5.6 SEL2860 lens (the official announcement is coming in a few hours):
In a new video about their Lumix business strategy and brand message, Panasonic discussed their latest products, future plans, their dedication to MFT, and confirmed the “developing a successor model to GH for video creators” (Panasonic GH6?):
The detailed specifications of the upcoming Sony α7C mirrorless camera leaked online (the official announcement is later today):
The previously rumored Zhong Yi Optics 17mm f/0.95 Speedmaster lens (Mitakon Zhongyi Speedmaster 17mm f/0.95) lens for Micro Four Thirds is now officially announced and is available in two different colors (black and silver). Pre-orders are open at B&H and Amazon. Additional information:
The previously rumored Samyang/Rokinon AF 35mm f/1.8 FE lens is now announced. Pre-orders are now open at B&H. Additional information (specifications, MTF chart, and lens design diagram):
A new version of Exposure software will be released soon and it will introduce several new features and capabilities. Here is another sneak peek of the upcoming Exposure X6:
The new Laowa 11mm f/4.5 FF RL lens for Leica L+M, Nikon Z, and Sony E mounts is now available for pre-order at Adorama and B&H Photo. Additional information on the lens can be found here and here).
The Laowa macro lenses promotion is ending tomorrow – see the details at Adorama and B&H:
