The new Irix 45mm f/1.4 Dragonfly full-frame DSLR lens is now in stock


The new Irix 45mm f/1.4 Dragonfly full-frame DSLR lens for Nikon, Canon, and Pentax is now in stock and available for purchase at the official Irix USA website (later the lens will be listed also at Adorama, Amazon, and B&H).


Additional coverage of the new lens can be found here:

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New DJI teaser for April 27 announcement (new Mavic Air 2?)


DJI has a new teaser for an April 27 announcement. My guess is that DJI will announce the already rumored Mavic Air 2 drone:

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Coming next: Viltrox 20mm T2 ASPH cinema lens for L-mount



Viltrox is planning to release also a new 20mm T2 cinema lens for L-mount based on the current Viltrox 20mm f/1.8 model. Here are the details:

  • 12 elements in 9 groups, one double-sided ASPH element, 4 ED elements and one short wave-length, highly-transparent element
  • Viltrox’s HD Nano coating
  • Minimum focusing distance of 25cm (9.8in)
  • Aperture range: T2-T16
  • 14-blade aperture diaphragm
  • 82mm filter size
  • Dimensions: 100mm x 80mm
  • Weight: 808g
  • Price: $499

In the US Viltrox lenses are sold at AdoramaB&H and Amazon. Additional information on the new lens:

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Another Fuji interview: no plans for a fixed lens X100 style GFX medium format camera


DPR interviewed Toshihisa Iida, General Manager of Fujifilm’s Optical Device and Electronic Imaging Products Division – her is the recap from FujiAddict:

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Venus Optics will soon announce three new Laowa cinema lenses: 7.5mm T2.1, 9mm T2.9, and 15mm T2.1


Venus Optics will soon announce three new cinema lenses:

  • Laowa 7.5mm T2.1 lens for MFT
  • Laowa 9mm T2.9 APS-C lens for Fujifilm X, Sony E and MFT mounts
  • Laowa 15mm T2.1 full-frame lens for Sony E-mount

Venus Optics already has two cinema lenses in their lineup.

Additional information on the new cinema lenses: (Google translation):

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Here are the TIPA World Awards 2020 winners


Here are the TIPA World Awards 2020 winners (click for larger view):

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Ending soon: Topaz Labs Gigapixel AI, Skylum Luminar and DxO NIK+PhotoLab promos


The Topaz Labs Gigapixel AI sale is ending today. You can get an additional 15% off with the promo code RUMORS15 (coupon code valid for all Topaz products).


The Skylum Luminar 4 Easter discount is also ending tomorrow. You can get an additional $10 off with coupon code PHOTORUMORS (a total of $25 in discounts).


Ending on April 15th: 15% off all DxO software with code GETDXO15NOW (including NIK Collection 2 and DxO PhotoLab).

The Exposure X5 and ON1 promo codes are expiring at the end of April:

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New: Yongnuo YN 50mm f/1.8S DA DSM APS-C lens for Sony E-mount




Yongnuo has a new YN 50mm f/1.8S DA DSM APS-C lens for Sony E-mount (previously reported here):

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Meyer Optik Görlitz released pricing of their new/updated lenses

Meyer Optik Görlitz updated their website with the new pricing of their updated (version II) lenses:

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Panasonic planning to release affordable L-mount full-frame mirrorless camera, no plans for APS-C, will continue to work on new MFT products


PhotoTrend published their interview with Yosuke Yamane, Director of Panasonic Imaging Business Division – here is a quick recap:

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