Photo Rumors

New Olympus mirrorless camera on the horizon

By PR admin | Published: May 19, 2017

A new Olympus mirrorless camera (code name IM006) was registered with the government communication agencies in Taiwan and Russia. The new model will use the BLS-50 battery and BCS-5 charger. Three different configurations will be available: body only, EZ lens kit and double zoom kit. Based on the battery model, there are three different possibilities here:

Posted in Olympus| Tagged Olympus E-M10 Mark III, Olympus E-PL9| 6 Comments

The Polaroid brand has new owners

By PR admin | Published: May 18, 2017

PLR IP Holdings, LLC, the owner of the Polaroid brand and related intellectual property, has been acquired by a group of investors led by the Smolokowski family. The new owners acquired 100% of the shares, effective May 5, 2017, from the Pohlad family, Gordon Brothers, Hilco Global and others.

Posted in Polaroid| 2 Comments

Is there another Fuji SQ Instax camera coming?

By PR admin | Published: May 18, 2017

The new Fuji Instax SQ10 square format hybrid camera was announced last month and is expected to start shipping tomorrow. As FujiAddict already reported, the new SQ10 is different and not necessarily better:

“The Instax SQ10 design isn’t a hybrid analog+digital design, but rather a point and shoot digital camera+Instax Square printer, which reduces the size of the lens needed since the film isn’t being exposed directly. This arguably makes Instax Square an inferior format to Instax Mini or Wide at this time, since you are printing camera phone images with a printer, compared to exposing a large piece of modern instant film.”

If you remember our coverage in the months before the SQ10 announcement, there was a leaked picture of another Fuji SQ camera that has not been announced so far:

Posted in Fuji| Tagged Fuji Instax square format camera| 3 Comments

The latest Canon rumors (Canon full frame mirrorless camera)

By PR admin | Published: May 18, 2017

The most interesting Canon rumor is about a new full frame mirrorless camera:

The goal is to announce a full frame mirrorless camera for Photokina 2018 which takes place in September of that year.
EF mount will be native
New exclusive image sensor for the camera.
New sensor technology required for the EF mount in a mirrorless application
There will be no new “dedicated” lenses, but mirrorless will be “considered in all future EF lens design”
4K video is considered a necessary feature in all full frame cameras going forward
One full frame mirrorless camera body to start
There is testing at Canon of a more hybrid approach between DSLRs and Mirrorless cameras. What that looks like we don’t know.

Canon is also rumored to be working on a new EF 24-70mm f/2.8L IS USM lens.

Canon recently discontinued three EF lenses – this could indicate a possible replacement:

The Canon classic camera design concept pictured above is by David Riesenberg.

Posted in Canon| Tagged Canon full frame mirrorless camera| 31 Comments

Sony FE 16-35mm f/2.8 GM and FE 12-24mm f/4 G lenses announced

By PR admin | Published: May 17, 2017

Sony announced two new FE lenses:

Sony FE 16-35mm f/2.8 GM

E-Mount Lens/Full-Frame Format
Aperture Range: f/2.8 to f/22
Two Extra-Low Dispersion Elements
Three Aspherical and Two XA Elements
Nano AR and Fluorine Coatings
Two Direct Drive SSM AF Groups
Focus Hold Button, AF/MF Switch
Dust and Moisture-Resistant Construction
Eleven-Blade Circular Diaphragm

Sony FE 12-24mm f/4 G

E-Mount Lens/Full-Frame Format
Aperture Range: f/2 to f/22
Four Aspherical Elements
One Super ED and Three ED Elements
Nano AR Coating
Direct Drive Super Sonic Wave Motor
Focus Hold Button, AF/MF Switch
Dust and Moisture-Resistant Construction
Seven-Bladed Rounded Diaphragm

Full press release:

Posted in Sony| 53 Comments

Olympus Tough TG-5 camera announced

By PR admin | Published: May 17, 2017

Olympus announced their new Tough TG-5 camera announced (price: $449). Additional information:

Posted in Olympus| Tagged Olympus Tough TG-5 camera| 1 Comment

Panasonic will “preview” their new compact cinema camera on June 2nd

By PR admin | Published: May 16, 2017

Panasonic will “preview” their new compact cinema camera on June 2nd at the Cine Gear Expo:

“At Cine Gear Expo in Hollywood, CA, Panasonic will preview our new Compact Cinema Camera on Friday, June 2nd at 4:15 p.m. PDT. This exclusive preview takes place in the Paramount Theater.” (source: Facebook)
“Teased at NAB 2017, Panasonic will preview for the first time its new compact cinema camera. Be the first to learn more details on what is sure to be the industry’s most anticipated camera this Fall.” (source: Cinegearexpo)

The mystery Panasonic compact video camera will most likely have a Super 35 (not MFT) sensor and Canon EF mount – the camera displayed at NAB had a Sigma 24-35mm f/2 Art full frame lens attached to it:

Posted in Panasonic| Tagged Panasonic Compact Cinema Camera| 9 Comments

Profoto B1X just announced

By PR admin | Published: May 15, 2017

Profoto just announced their new B1X off camera flash (additional information is available here). The Profoto B1X is currently in stock (free shipping). Additionally, all B1X orders are automatically entered in a $500 gift card giveaway from Adorama: