Category Archives: Sony

Sony viewfinder patent shows new camera design

By PR admin | Published: October 15, 2010

Patent Application 20100259666 from Sony is about a transmissive liquid crystal panel that could be implemented in the optical finder and can provide superimposed indication of various parameters, such as AF area: The patent includes also diagrams of what appears to be a Sony camera body:

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Sony NEX 3 in pink

By PR admin | Published: October 12, 2010

Sony’s press event scheduled for today was to announce a pink version of the Sony NEX 3:

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Sony updated their statement on A55 and A33 sensor overheating during video recording

By PR admin | Published: October 7, 2010

Sony updated their previous statement on sensor overheating during video recording – now in some cases the sensor will shut off after only 3 minutes: Source: Sony

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Sony creates world’s first 16.41MP Exmor R back-illuminated CMOS sensor for mobile phones

By PR admin | Published: October 7, 2010

Sony announced world’s first 16.41MP Exmor R back-illuminated CMOS sensor for mobile phones: Main features of the new sensor: CMOS image sensor with the world’s first*1 16.41 effective megapixel resolution for use in mobile phones. (“IMX081PQ”) -adopts formation technology used to create industry’s smallest*11.12µm unit pixel Realizes high sensitivity and low noise through back-illuminated structure. Adopts […]

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Sony will hold a press event on October 12th for a new mirrorless product

By PR admin | Published: October 7, 2010

According to the Japanese site Sankeibiz, Sony has scheduled a press event on October 12, 2010 to to unveil a new mirrorless product: Speculations are that Sony may announce a new NEX model (NEX 7?) for the holiday shopping season (unlikely) or some kind of a new accessory for the existing NEX models. Via sony-alpha.saloon.jp

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Sony A77 and A750 with two semi-transparent mirrors?

By PR admin | Published: October 5, 2010

This diagram describes a new camera system with two semi-transparent mirrors and a high-resolution EVF that will be implemented in the next a77 and a750 models from Sony: “Yesterday Sony explained the new system that will be used for the incoming a77 (the a750 will use a regular SLR design). Practically the are using two semi-transparent mirrors […]

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Sony looks for 2nd place in the interchangeable lens cameras market in Korea

By PR admin | Published: October 5, 2010

According to Korea Times, Kimihiro Itoki (head of Sony business unit in Korea) said in a recent news conference in Seoul that “Sony looks to edge Nikon for second-place in the interchangeable lens cameras market here, including both the DSLR and the new breed of high-quality shooters, by the end of next year, to gain on Canon – the […]

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Sony A55 and A33 translucent mirror cameras can overheat during video recording, in some cases after 6 minutes

By PR admin | Published: October 1, 2010

Sony Japan has issues a statement that their latest Alpha 33 and  Alpha 55 translucent mirror cameras can overheat during video recording, in some conditions even after 6 minutes: Yesterday Sony announced that they will be outsourcing their image sensors to Fujitsu. Not sure if both news are related.

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Sony NEX (E-mount) lens roadmap

By PR admin | Published: September 26, 2010

This is the latest Sony NEX (E-mount) lens roadmap till 2012: The expected lenses for the next two years are: Wide angle, fixed focal length (Carl Zeiss) lens in 2011 Telephoto zoom lens in 2011 Macro lens in 2011 Portrait lens in 2011 High performance standard zoom G lens in 2012 Wide angle zoom lens in […]

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Photokina day 1 updates

By PR admin | Published: September 21, 2010

Panasonic GH2 + new 3D lens announced: Sony showed a prototype (maybe Alpha A77?) DSLR at Photokina: See also AP related coverage on the new Sony prototype. Ricoh GR LENS A12 28 mm F2.5 announced:

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