
Tamron introduced new lens rebates in the US – up to $200 off on select Tamron lenses for Sony full-frame mirrorless cameras with free accessories (offer expires April 10th, 2022): Adorama B&H Photo
Sony will have a 3% to 31% price increase coming on April 1st. For now, the price increase is only in Japan, but I think it will later propagate to the rest of the world. Many companies including Nikon, Canon, Leica, TTartisan, Tokina, Zeiss, and Capture One already had price increases for their products.