Tamron 100-400mm f/4.5-6.3 Di VC USD lens (model A035) to be officially released on October 26th

By PR admin | Published: October 23, 2017


The new Tamron 100-400mm f/4.5-6.3 Di VC USD lens (model A035) is rumored to be officially released on October 26th.

Here are some of the lens features and specifications:

Read More »

Posted in Tamron| Tagged | 8 Comments

Sigma 16mm f/1.4 DC DN Contemporary lens to be announced this week

By PR admin | Published: October 23, 2017



An update on the lens Sigma is going to announce this week – it will be a new Sigma 16mm f/1.4 DC DN Contemporary lens.

Sigma DN lens – for mirrorless cameras

High-performance lenses, designed exclusively for mirrorless interchangeable lens cameras. The latest technology for the lens design ensures high optical performance, a compact construction and quiet autofocusing. The superior telecentricity assures sharp and high resolution image quality across the entire image plane.

Sigma DC lens – for APS-C cameras

Optimized for DSLRs with APS-C size image sensors, Sigma DC lenses leverage original technology fostered in the development of Sigma SD series cameras. The configuration of lens elements and the lens coatings represent the culmination of decades of optical engineering experience. The result is truly excellent performance in a compact, lightweight format that offers outstanding flexibility to the serious photographer. (source)

Sigma already has a 30mm f/1.4 DC DN Contemporary lens for Sony E-mount and MFT.

Additional pictures:

Read More »

Posted in Sigma| Tagged , | 19 Comments

New Sony and Fuji rebates in the US (lowest prices on the Sony a7RII & a7SII)

By PR admin | Published: October 22, 2017


Sony started new rebates and savings in the US that offer up to $600 on selected Sony cameras. I believe those are the lowest prices for the Sony a7RII and a7SII models I have seen.

Fuji also has some major deals still going on – up to $1,000 off on selected Fuji cameras and lenses (including the GFX):

Read More »

Posted in Deals, Fuji, Sony| 8 Comments

What’s next?

By PR admin | Published: October 22, 2017


Here is the updated list of all upcoming/rumored cameras and lenses – several of the rumored products could be announced at the Photo Plus show in NYC next week (October 26-28):

Read More »

Posted in Other| Tagged | Leave a comment

Adobe now promises not to kill Lightroom Classic: “we remain committed to investing in Lightroom Classic in the future”

By PR admin | Published: October 21, 2017


Adobe published a new set of Q&A regarding their latest Lightroom announcement and the decision to kill the Lightroom 6 standalone version. In the Q&A Adobe made another promise that they will “remain committed to investing in Lightroom Classic in the future“. They made a similar comment before regarding the standalone version of Lightroom, but after I published my post some people decided to argue the meaning of the word “indefinitely”. Anyone who has followed Adobe in the past few years knows that this move is revenue driven and it was just a matter of time before they move everything to the cloud. I even remember seeing a comment (or was it a tweet?) from Tom Hogerty (Adobe Photo Product Manager) where he said that as long as he is in charge, there will be a perpetual license version of Lightroom (if somebody can find the link, please post in the comments section).

The current Adobe CC plan rates can be found here. You can get a free Lightroom trial on this page. The last three versions of Lightroom can be downloaded here (see also this link for more information).

Here is the full text of the Q&A session published by Adobe and an interview with Tom Hogerty:

Read More »

Posted in Adobe| Tagged , | 92 Comments

You can change the front color design of this new Gizmon Utulens pancake lens

By PR admin | Published: October 21, 2017

If you want to add some colors to your mirrorless camera and shoot a crappy pancake lens at the same time, the Japanese company Gizmon created this Utulens pancake lens for you. You can also create your own patterns with the provided template. Sample photos of the lens can be found on this page. Here are the lens specs:

Read More »

Posted in Gizmon| 3 Comments

Irix announces a new Edge 100 filter system

By PR admin | Published: October 20, 2017


Irix announced a new Edge 100 filter system that consists of the IFH-100 filter holder and dedicated adapters with a wide choice of 100x100mm and 100x150mm filters. I assume this is the new product Irix was teasing about for the PhotoPlus show next week.

Here is the full press release:

Read More »

Posted in Irix| Tagged , | 7 Comments

New interview with Sony managers (recap)

By PR admin | Published: October 20, 2017


Here is the recap of a recent Optyczne Q&A session with Sony managers in Tokyo:

Read More »

Posted in Sony| Tagged , | 7 Comments

These are the photographic film packages Fuji is planning to discontinue next year

By PR admin | Published: October 20, 2017


Here is the full list of photographic film packages Fujifilm is planning to discontinue next year:

Read More »

Posted in Fuji| Tagged , | 18 Comments

Next week Fuji will announce two new Instax products (SQ10 camera & SP-3 printer)

By PR admin | Published: October 20, 2017



Next week (October 23) Fuji is rumored to announce two new products:

  • instax SQUARE SQ10 white camera
  • instax SHARE SP-3 instant printer (available in white & black)

Additional pictures:

Read More »

Posted in Fuji| Tagged , | 2 Comments

The latest Leica rumors

By PR admin | Published: October 20, 2017

Rumors: Leica is planning to release / resurrect more vintage lenses in the future

The rumored new Leica mirrorless camera with EVF and code name “Clooney” could be called “Leica CL”

A full list of all upcoming/rumored Leica cameras and lenses can be found here.

Like the new Leica Lenses Facebook page and join the Leica Lenses group.

Posted in Leica| Tagged | Leave a comment

Macphun Luminar will get a new DAM module in 2018

By PR admin | Published: October 19, 2017


After the releases of the new cloud-only version of Lightroom, Macphun announced that their product Luminar will be getting a new DAM module (Digital Asset Manager) in 2018. The new functionality will work with both hard drive and cloud platforms (see screenshots above).


Machpun created also a new interactive landing page with some more information about their response to Adobe’s recent announcements.

The new DAM will be a free update for all Luminar 2018 owners.

Luminar is also coming soon to Windows (more info available here).

Here is a short video about the new DAM for Luminar:

Read More »

Posted in Macphun| Tagged , , , | 7 Comments