New firmware update for the Fuji GFX 50S medium format mirrorless camera coming soon

By PR admin | Published: April 19, 2017


New firmware update for the Fuji GFX 50S medium format mirrorless camera ($6,499) will be announced soon: the free upgrade will provide support for computer tethering via Wi-Fi and operational updates:

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Fuji Instax SQ10 square format hybrid instant film camera announced

By PR admin | Published: April 19, 2017


Fuji announced the previously rumored Instax SQ10 square format hybrid instant film camera that combines digital imaging technology with square film prints:

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Panasonic announced a new Lumix DMC-ZS70 compact camera

By PR admin | Published: April 19, 2017


Panasonic announced the rumored Lumix DMC-ZS70 compact camera (pre-order, press release). Here are the camera's features and specifications:

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Fujifilm GFX lens roadmap for 2017/2018

By PR admin | Published: April 19, 2017


This is the updated Fujifilm GFX lens roadmap for 2017/2018 - the new additions are:

  • Fuji GF 45mm f/2.8 R WR G lens
  • Telephoto prime lens
  • Teleconverter

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Panasonic Leica DG Vario-Elmarit 8-18mm f/2.8-4 ASPH lens announced

By PR admin | Published: April 19, 2017


Panasonic officially announced the Leica DG Vario-Elmarit 8-18mm f/2.8-4 ASPH lens for MFT cameras. The US price of the lens is $1,097.99 (pre-orders now open).


Panasonic Leica DG Vario-Elmarit 8-18mm f/2.8-4 ASPH lens features:

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Panasonic to release a firmware update v1.1 for the GH5 with 10-bit 4:2:2 1080 video

By PR admin | Published: April 18, 2017


On April 24th Panasonic will release a new firmware update version 1.1 for the GH5 MFT camera that will add support for 10-bit 4:2:2 1080 video. Check the Panasonic Lumix download page next week for additional information.

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Sigma rumored to announce two new cinema lenses: 14mm T2 and 135mm T2

By PR admin | Published: April 18, 2017


Sigma announced their first batch of cinema lenses last year during Photokina. For the 2017 NAB show Sigma is rumored to introduce two new additions to their cinema line:

  • Sigma 14mm T2
  • Sigma 135mm T2

Here is the list of existing Sigma cinema lenses:

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Additional information on the upcoming Fuji announcement

By PR admin | Published: April 18, 2017


Tomorrow Fuji will also announce their new 2017/2018 GF lens roadmap (the latest Fuji roadmaps can be found here).

Check out also the latest updates on the Fuji Instax Square (at least one of the new Fujifilm Instax cameras will be a hybrid camera combo - it will have a built-in memory card and a picture printing capabilities).

For a detailed coverage of the upcoming Fuji announcements, follow FujiAddict.

Here are the details on the two new GF lenses:

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