
Sony filed a design patent in Japan for a NEX-5-like interchangeable lens camera body with a full frame sensor inside. For comparison – a picture of the Sony NEX-5n APS-C camera: Additional sketches from the patent application:

→Eye-Fi launched a new 32GB Mobi wireless memory card →New SLR Magic HyperPrime 12mm f/1.6 lens for Micro Four Thirds was announced. Here are the specifications: Technical Data: SLR Magic HyperPrime CINE 12mm T1.6 w/ Gear Lens Type: Ultra Fast wide-angle lens with three Tantalum glass elements to ensure superior cinematic performance. Compatible Cameras: All micro four thirds mount […]

During this official a7/a7r video introduction, a Sony representative mentioned that there will no longer be NEX branded cameras (starting at the 3:09 mark) – all future models will be under the α (Alpha) name just like the recently announced a7/a7r full frame mirrorless cameras: Sony is still committed to the A-mount and a new mid to high-end […]

This is the Hasselblad Solar that will be based on the groundbreaking Sony a7 full frame mirrorless camera. Considering that the a7/a7r camera body costs between $1,698.00 and 2,298.00, the new Hasselblad Solar will probably be close to $10,000 depending on the selected materials. Update: Hasselblad announced a new camera called Lusso.

Sony Japan published a new FE full frame lens roadmap for their latest a7/a7r mirrorless camera line. In addition to the 5 new lenses that got announced last night (the 24mm f/1.8 lens pictured here was not announced), in 2014 Sony is expected to announce 5 more FE lenses. By the end of the 2015, there will be a […]

Sony a7 main features: Full Frame 24.3 MP resolution with 14-bit RAW recording Fast Hybrid AF w/ phase-detection for DSLR-like speed Fast Intelligent AF optimized for full-frame sensor Fully compatible w/ Sony’s E-mount and new full-frame lenses Direct access interface for fast, natural shooting control High contrast 2.4-million dot OLED EVF for eye-level framing Simple […]
Sony RX10 camera main features: 1” 20.2 MP Exmor® R sensor for extreme low-light shots Bright F2.8 Zeiss® Vario Sonnar T* Lens (28-200mm) Ultra-fast AF thanks to new “BIONZ® X” processing engine Selectable click/click-less ring for precise control Full HD movies1 at 60p/24p with full exposure control Professional dust/moisture resistant mag-alloy body Up to ISO […]