Category Archives: Sony

More pictures of the upcoming Sony FE 400mm f/2.8 GM OSS lens

By PR admin | Published: March 1, 2018

Some new pictures from the CP+ show of the upcoming Sony FE 400mm f/2.8 GM OSS lens that is expected to start shipping in September:

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Sony A7III now available for pre-order

By PR admin | Published: February 28, 2018

The new Sony A7III mirrorless camera is now available for pre-order: Amazon B&H Photo Adorama Jessops (UK) WEX Photo (UK) Park Camera (UK) Shipping is expected to start in April 2018 (the exact date listed is 04/13/2018). The new Sony HVL-F60RM wireless radio flash is also now available for pre-order: B&H Photo | Adorama | Jessops (UK).

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Sony A7III mirrorless camera additional coverage (hands-on videos/reviews)

By PR admin | Published: February 27, 2018

Some additional coverage of the new Sony A7III mirrorless camera ($1,998):

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Sony A7III mirrorless camera officially announced

By PR admin | Published: February 26, 2018

The Sony A7III mirrorless camera is now officially announced: Sony a7 III body only price: $1,998 (pre-orders will open on Wednesday at 10am EST time) Sony a7 III lens kit price: $2,198 Newly Developed Full-frame 24.2MP Back-Illuminated Exmor R™ CMOS Image Sensor with Evolved Image Processing Wide ISO range of 100 – 51200 (expandable to ISO […]

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Watch live: Sony A7III mirrorless camera announcement at the 2018 WPPI show

By PR admin | Published: February 26, 2018

Sony is expected any moment to officially announce their new Sony A7III mirrorless camera at the WPPI. Here is the live streaming of the event:

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Sigma to announces 9 new full frame lenses for Sony E-mount

By PR admin | Published: February 26, 2018

Sigma will soon announce 9 new full frame lenses for Sony E-mount (this has been rumored for a while) – those are basically the existing DSLR Art lenses that will come with a “built-in” Sigma MC-11 adapter. Here is the full list of lenses:

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New Sony A7III mirrorless camera to be announced soon

By PR admin | Published: February 26, 2018

A reader sent me several pictures of a new Sony A7 III mirrorless camera that is supposed to be announced soon as a replacement for the current Sony Alpha a7 II model. I am expecting to get the full specifications shortly. Stay tuned for updates.

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Sony HVL-F60RM flash and FA-EB1 external battery pack announced

By PR admin | Published: February 22, 2018

Sony announced a new HVL-F60RM flash ($599.99) and a FA-EB1 external battery pack. So far there is no indication of any new camera being released together with the flash. Additional information:

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Sony to release a new HVL-F60RM flash

By PR admin | Published: February 21, 2018

Sony is going to release a new HVL-F60RM flash that appears to be a radio-controlled version of the current Sony HVL-F60M model. Via Nokishita

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First photos taken with the Sony FE 400mm f/2.8 GM OSS lens at the 2018 PyeongChang Winter Olympics

By PR admin | Published: February 19, 2018

Photographer Bob Martin is using the not yet officially released Sony FE 400mm f/2.8 GM OSS lens at the 2018 PyeongChang Winter Olympics. The new lens is expected to start shipping in September. You can see some photos taken with the lens on his Instagram account (check the hashtag #400mm):

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