Category Archives: Sony

Zeiss Apo Sonnar 2.8/135 Batis full frame lens for Sony E-mount announced, price: $1,999

By PR admin | Published: April 5, 2017

The Zeiss Apo Sonnar 2.8/135 Batis full frame lens for Sony E-mount is now officially announced: Pre-order links: B&H | Adorama (lens hood sold separately) Sample photos Press release Videos: Technical specs, MTF charts, lens design:

Also posted in Zeiss| Tagged , | 3 Comments

Sony: “we need both A mount and E mount”

By PR admin | Published: April 4, 2017

Dpreview did another interview with Sony executive. Here is the recap:

Posted in Sony| Tagged , | 17 Comments

The latest US rebates for April

By PR admin | Published: April 3, 2017

Here are the latest US rebates on photo gear for April:

Also posted in Canon, Panasonic| Tagged | Leave a comment

Confirmed: Sony to announce new 100MP and 150MP medium format BSI sensors in 2018

By PR admin | Published: April 3, 2017

The video describing two new Sony 100MP and 150MP sensors was published a day before April 1st and many readers thought it was a joke. The BSI sensors described were real and Sony already has a brochure online with additional information:

Posted in Sony| 4 Comments

What else is new?

By PR admin | Published: April 2, 2017

This week’s recap:

Also posted in Fuji, Leica, Nikon, Pentax| Tagged | Leave a comment

Sony to announce new 100MP and 150MP large format BSI sensors in 2018

By PR admin | Published: March 31, 2017

First a quick reminder – in some parts of the world it’s already April 1st, so in the next 24 hours take anything you read online with a grain of salt. There is a video interview on YouTube with Sony representatives that talks about new 100MP and 150MP large format BSI sensors that are supposed to […]

Posted in Sony| 38 Comments

List of not-yet-announced cameras from Canon (5), Nikon (3), Sony (2) and Olympus (1)

By PR admin | Published: March 25, 2017

Here is an updated list of upcoming cameras from Canon, Nikon, Sony and Olympus that have already been registered with various government agencies but are not yet announced:

Also posted in Canon, Nikon, Olympus| 5 Comments

New wave of announcements coming in April

By PR admin | Published: March 20, 2017

The 2017 NAB show (April 22nd – April 27th) and the 2017 Beijing Photograph & Electrical Imaging Machinery and Technology Fair (April 21st – April 24th) will both take place next month. March 31st is also the end of the financial year for several camera/lens manufacturers and they will start announcing their new products for […]

Also posted in Canon, Nikon, Panasonic| Tagged , | 3 Comments

Interesting interview with Sony executives

By PR admin | Published: March 18, 2017

Imaging Resource published (and then removed) their interview with Sony executives. Here is the recap from SonyAddict:

Posted in Sony| Tagged | 46 Comments

What else is new?

By PR admin | Published: March 11, 2017

This week’s recap from the rumors and addicts blogs:

Also posted in Fuji, Nikon, Panasonic, Pentax| Tagged | 4 Comments