
Here are a few sample photos from the new Sony FE 100mm f/2.8 STF GM OSS lens that was announced yesterday (source):

The Sony RX100, RX100 II and RX100 III cameras are now $50 off (yes, Sony still sells all five of their very successful RX100 models). This deal will be valid till February 11th. The RX100 IV is still selling at full price, but the latest RX100V that was announced a few months ago now comes with a […]

→ From now through 3/4/17 Sony is having a “trade-in event” where you can save up to $480 when trading in any lens, Mirrorless camera or DSLR. In addition to the trade-in bonus, customers will also receive the value of their traded in product as valued by Adorama’ s used department. Sony also has new […]

The 2016 BCN awards for the Japanese market are out (BCN collects sales data from approximately 2/3 of all Japanese retail stores). Canon still has a major market share in almost all categories (even in mirrorless – now at the #2 spot after pushing Sony to #3). Olympus is the #1 mirrorless camera, while Fuji never made […]

A small note to our readers: just because B&H listed the Sony a77II camera & battery grip combo as “no longer available“, it does not mean that the camera is now discontinued and a replacement is coming soon. You can still buy the a77II today in multiple configurations in different stores: Update: B&H confirmed that the Sony Alpha a77II camera is not […]

The Profoto Air Remote TTL-S for Sony will be available on January 16th according to the product listings at B&H (available for pre-order also at Adorama):