Tag Archives: Sony a7s Mark III

More fake news: the Sony Alpha Universe Premium event in Japan is for existing cameras

Sony has an event in Japan on October 12th and 13th in Tokyo. Some fake news/clickbait websites cut out the portion of the banner that says this event will be for the already announced Sony APS-C cameras and the a7RIV and presented it as an upcoming Sony announcement. Here is a Google translation of the […]

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No joke: another Sony camera is “rumored” to be announced “in 2 weeks”

A new Sony camera is always two weeks away… Sony has press conferences scheduled for September 5th (IFA) and September 13 (IBC) and expectations are again running high. Of course, we don’t have any leaks or anything worth reporting… stay tuned in case something really gets announced this time.

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Sony has registered a new camera under the code name WW942051

A month ago Nokishita reported (also covered here on PhotoRumors) that Sony registered a new camera under the code name WW942051 (with 2.4GHz/5GHz Wi-Fi and Bluetooth). There is no indication if this will be a high-end model or just a regular point and shoot. SonyAddict speculates that this registration could be for the Sony a7S […]

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Sony manager confirms again Sony a7S III camera is still in development

Reliable rumors about new Sony cameras are basically non-existent and the only way we get small bits and pieces of information for upcoming producsts is from press interviews with Sony executives. Here is what Sony manager Yosuke Aoki said in a recent interview in China about the Sony a7S III mirrorless camera (Google translated):

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Sony’s head of marketing in Russia: Sony a7s III not released “because all of the technology needed isn’t ready yet”

In a recent interview Sony’s head of marketing in Russia Andrey Kurganov provided some hints at why the a7s III mirrorless camera is still not released:

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Sony a7s III camera rumored to be announced before October

A member of the Chinese social network Weibo, that has gotten many previous leaks right, recently reported that a new Sony a7s III camera is rumored to be announced before October:

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2019 CES Sony and Panasonic press events on January 7th

Both Sony and Panasonic have scheduled press conferences for January 7th ahead of the 2019 CES show in Las Vegas. Sony is rumored to start announcing 8k video related products. The long-rumored a6700 or a7000 APS-C mirrorless camera will be announced in 2019 as I already reported and not in 2018 as some have suggested. The Sony a7S III […]

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Sony promising more APS-C mirrorless lenses and cameras, no plans to go medium format

Sony did not announce a new APS-C mirrorless camera before, during or after the Photokina show as some have suggested. In a recent interview, Sony confirmed that a new APS-C based mirrorless camera will be announced by the CP+ show that will take place at the end of February (February 28th – March 3th). Today Dpreview […]

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The Sony a7S III camera “still requires a lot of work”

Sony did not announce a new a7S III mirrorless camera or an a6500 replacement at Photokina. In a recent interview with Cinema5D, Sony Senior Manager Yutaka Iwatsuki who is responsible for product planning said that the Sony a7S III will go beyond customers’ expectations, but it still requires a lot of work: Here is a recap from SonyAddict:

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List of questionable reports about new products “rumored” to be announced for Photokina

As I already reported, the Sony product announcement at the IBC 2018 show yesterday was not photography related: Sony announced only two new camcorders (HXR-NX200 and HDC-3500). No new Sony a6500 replacement or a Sony a7sIII cameras were announced at the IBC show yesterday as some websites have suggested. There was also no Zeiss Batis 40mm f/2 CF […]

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