Author Archives: PR admin

The semi-annual Sony Alpha lens sale is now on

By PR admin | Published: April 6, 2016

The semi-annual Sony Alpha lens sale started today. Here is the list of all discounted lenses:

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New Lomography Daguerreotype Achromat 2.9/64 Art lens

By PR admin | Published: April 6, 2016

Lomography has a new Kickstarter project for a Daguerreotype Achromat 2.9/64 Art lens for Canon EF and Nikon F mounts: Lens technical information:

Posted in Lomography| 17 Comments

Irix 15mm f/2.4 lens EU pricing announced

By PR admin | Published: April 6, 2016

The EU price of the new Irix 15mm f/2.4 lens is now officially announced: 695 EUR for Irix Blackstone 475 EUR for Irix Firefly The company still doesn’t have US distributors, but expect the US pricing to be similar. Press release:

Posted in Irix| Tagged | 7 Comments

Lytro exits consumer business, will continue with virtual reality solutions

By PR admin | Published: April 6, 2016

Lytro is no longer in the consumer photography business according to this lengthy post by the company’s CEO Jason Rosenthal. Lytro sees a future in virtual reality – they recently announced Lytro Immerge, the world’s first professional light field solution for cinematic VR (pictured above). The Lytro Illum lightfield camera currently sells for $379, while the […]

Posted in Lytro| 9 Comments

“The ultimate Test of Lenses” now available for crowdfunding

By PR admin | Published: April 5, 2016

I received this email form the people behind the “The Ultimate Test of Lenses” crowdfunding campaign that just started (click on images for larger view):

Posted in Other| 38 Comments

Panasonic Lumix DMC-GX85 camera announced with 5 axis stabilization, no AA filter

By PR admin | Published: April 5, 2016

The already rumored Panasonic Lumix DMC-GX85 camera is now officially announced (model GX80 in Japan). The US price is $797.95. Here are the basic specifications: 16MP Live MOS sensor Micro Four Thirds System 2.76m-Dot 0.7x electronic viewfinder 3.0″ 1.04m-dots tilting touchscreen LCD UHD 4K video recording at 30/24 fps ISO 25600 and 10 fps shooting with […]

Posted in Panasonic| Tagged | 12 Comments

Too good to be true: 25% on selected Nikon, Canon, Sony, Olympus and Fuji products at Newegg

By PR admin | Published: April 4, 2016

Newegg is currently offering 25% off on select Sony, Fuji, Olympus, Canon, Nikon cameras and lenses with coupon code APRDCSALE00. This deal is valid till April 17th. Some of the eligible cameras are: Fuji X-T10 Fuji X-M1 Fuji X-Pro1 Fuji X30 Fuji X-E2 Olympus E-M5 Nikon Df Nikon D5500 Sony SLT-A99V See all eligible cameras […]

Posted in Deals| 5 Comments

Two new Hasselblad cameras rumored: H6D-50 and H6D-100

By PR admin | Published: April 4, 2016

A quick update on the Hasselblad rumors I reported yesterday: there will be two new medium format cameras – H6D-50 and H6D-100, both with Sony CMOS sensor. The new Hassy cameras are going to be cheaper than the 100MP Phase One camera:

Posted in Hasselblad| Tagged | 2 Comments

February 2016 CIPA report is out: camera shipments are down again

By PR admin | Published: April 4, 2016

CIPA (Camera & Imaging Products Association) published their February 2016 report and camera shipments are down again compared to January 2016, February 2014 and February 2015 (orange: 2016, black: 2015, blue: 2014 click for larger view):

Posted in Other| Tagged | 7 Comments

Panasonic GX85 (GX80) camera specifications

By PR admin | Published: April 4, 2016

I already reported last week that in the next few days Panasonic will announce a new GX85 camera in the US (model GX80 in Japan). Here are leaked specifications (Google translation):

Posted in Panasonic| Tagged | 1 Comment