Category Archives: Sony

Photo Plus manger: “Sony has not committed to a booth presence on the show floor”

A week ago I reported that Sony will not be part of the 2019 Photo Plus show. A few days after my report, a Sony spokesperson told PetaPixel that they will actually be going to the Expo. A reader contacted the Photo Plus office and the response he got yesterday was: “Sony has not committed […]

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Sony interview: if 1% of smartphone photographers got interested in mirrorless, it would double the market

Newswitch published a new interview with Yasuyuki Nagata (Senior General Manager Sony Imaging Products & Solutions) – here is the recap from SonyAddict:

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Sony will not sell their Imaging & Sensing Solutions (I&SS) business

Sony announced that they will not sell their Imaging & Sensing Solutions (I&SS) business as was previously recommended by Daniel Loeb :

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Sony will not be part of the 2019 Photo Plus show

There were some “rumors” that Sony will have a new camera on display at the 2019 Photo Plus show… Well, this will be kind of hard because from what I can see Sony will not take part in the 2019 Photo Plus show. Sony is not listed at the official 2019 Photo Plus website and I […]

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Fact or fiction: Sony has a new 41MP 8K Micro Four Thirds sensor

There is a lot of fake information and clickbait on the Internet today. Here is an example: Sony has a new 41MP 8K Micro Four Thirds sensor. The speculations go even further and suggest that this will be the sensor of choice for the next Panasonic GH6 mirrorless camera. My personal opinion is: 100% fake. […]

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More fake news: the Sony Alpha Universe Premium event in Japan is for existing cameras

Sony has an event in Japan on October 12th and 13th in Tokyo. Some fake news/clickbait websites cut out the portion of the banner that says this event will be for the already announced Sony APS-C cameras and the a7RIV and presented it as an upcoming Sony announcement. Here is a Google translation of the […]

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No joke: another Sony camera is “rumored” to be announced “in 2 weeks”

A new Sony camera is always two weeks away… Sony has press conferences scheduled for September 5th (IFA) and September 13 (IBC) and expectations are again running high. Of course, we don’t have any leaks or anything worth reporting… stay tuned in case something really gets announced this time.

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Sony has registered a new camera under the code name WW942051

A month ago Nokishita reported (also covered here on PhotoRumors) that Sony registered a new camera under the code name WW942051 (with 2.4GHz/5GHz Wi-Fi and Bluetooth). There is no indication if this will be a high-end model or just a regular point and shoot. SonyAddict speculates that this registration could be for the Sony a7S […]

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Sony sold their $760 million stake in Olympus after investor Loeb’s demand

Sony is no longer holding any Olympus shares (Sony purchased approx. 12% share fro, Olympus back in 2012). Reuters reports that Sony sold their $760 million strake in Olympus after investor Loeb’s suggested: “Sony Corp is selling its 5% stake in Olympus Corp back to the Japanese medical equipment maker for 80.4 billion yen ($762.88 million), […]

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This time for real: Sony announces a6600 and a6100 cameras, 16-55mm f/2.8 and 70-350mm lenses (all APS-C)

After years of wild guessing, “reliable” rumors and promises, Sony finally announced new a6600 and a6100 cameras, 16-55mm f/2.8 and 70-350mm f/4.5-6.3 lenses (all APS-C – see all the main features here). Pre-order links: Adorama, B&H Photo. Additional information:

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