Canon working on a new lens technology, new products rumored to be announced next week

By PR admin | Published: March 30, 2017


In a recent interview with Focus Numerique, Canon executive made a statement that the company is working on a new lens technology (thanks Mistral75):

Sans pouvoir vous en dire plus, nous sommes en train de développer une nouvelle technologie qui apportera une réelle valeur ajoutée et permettra de prendre un nouveau type de photo.

Translation: Without being permitted to tell you more, we are developing a new technology that will bring real added value and will allow to take a new type of photo.

According to CanonRumors, next week Canon is rumored to announce a EF-S 35mm f/2.8 Macro IS STM lens and a new PowerShot SX camera (most likely a replacement for the PowerShot SX60 HS).

Now in stock: Canon EOS 77D DSLR camera. Check also the latest Canon rebates.

Posted in Canon | 17 Comments

Sigma 100-400mm f/5-6.3 DG OS HSM Contemporary lens US pricing announced

By PR admin | Published: March 30, 2017


Sigma officially announced the pricing of their 100-400mm f/5-6.3 DG OS HSM Contemporary lens - $799. B&H is already taking pre-orders for the new lens (available in Nikon, Canon and Sigma mounts). The lens was officially announced for the CP+ show in February.

Press release:

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Posted in Sigma | Tagged | 5 Comments

Canon celebrates its 14th consecutive year of #1 marketshare in global interchangeable lens digital cameras

By PR admin | Published: March 29, 2017


Canon announced today that the company’s interchangeable-lens digital cameras have maintained the No. 1 share of the global market for 14 consecutive years from 2003 to 20161 (based on a Canon survey).

Posted in Canon | 14 Comments

New Leica camera with code name 5370 registered with the FCC

By PR admin | Published: March 28, 2017




In addition to the upcoming Canon, Nikon, Sony and Olympus cameras, Leica has also registered a new camera with the US Federal Communications Commission (FCC) under the code name 5370. The speculations are that this will be a new Leica TL based model with a built-in viewfinder.

Source: Nokishita, via LeicaRumors

Posted in Leica | 2 Comments

Panasonic issues a statement on the recent reports about dismantling their digital camera business

By PR admin | Published: March 28, 2017



Panasonic issued a statement on the recent reports about dismantling their digital camera business:

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Posted in Panasonic | Tagged | 21 Comments

New: in-body clip-on ND filter and light pollution cut filter

By PR admin | Published: March 27, 2017


STC Optics, the company that makes the light pollution clip-on filter for DSLR cameras will soon also introduce a new in-body ND filter that will work on the same principle (clip-on filter directly on the sensor). This could be a cheaper solution for photographers who use ND filters frequently - you can use the clip-on filter with all of your lenses (ND filters are expensive).

Another interesting development: NiSi announced their new light pollution cut filter (natural light filter) at the Photography Show in the UK - it looks like a purple/magenta filter, but it is actually a spectrum cut filter for certain wavelengths. The result - it cuts out light pollution from various sources, resulting in a sort of hyper-real cityscape:

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Posted in Other | Tagged | 15 Comments

What else is new?

By PR admin | Published: March 26, 2017



→ Sample photos from the new Sigma 14mm f/1.8 DG HSM Art lens. See also this review of the Sigma f/1.8 135mm Art lens.


→ Meike released new battery grip for Sony A6500 cameras - see pricing and availability at Amazon US, Amazon DE and Amazon UK.


→ Just announced: EasyCover silicone case for Sony A6500 camera.



→ Fuji has new instant rebates: up to $500 off on selected cameras (valid through 7/1). All offers also include 4% back in rewards except the two X-T1 free accessory bundles.


→ Olympus also has new rebates that expire on April 1st.

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Posted in Fuji, Lomography, Sigma | Tagged , , , | 2 Comments

List of not-yet-announced cameras from Canon (5), Nikon (3), Sony (2) and Olympus (1)

By PR admin | Published: March 25, 2017


Here is an updated list of upcoming cameras from Canon, Nikon, Sony and Olympus that have already been registered with various government agencies but are not yet announced:

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Posted in Canon, Nikon, Olympus, Sony | 5 Comments