Category Archives: Sony

Hasselblad and Sony in partnership to enrich product offerings

By PR admin | Published: September 18, 2012

For the development of the Lunar mirrorless camera, Hasselblad joined forces with S0ny:

Also posted in Hasselblad| 25 Comments

Is the XQD memory format dead already? (XQD 2.0 specification announced)

By PR admin | Published: September 15, 2012

Do you know what is missing from all of the leaked and official Photokina announcements so far? XQD memory cards. Not a single new camera with XQD support was announced. Not even the new, top of the line, Sony a99 and RX1 cameras. This is strange, considering that Sony was the first company to support the XQD standard. Currently […]

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Sony goes to bed with Olympus, “jointly developed components” expected

By PR admin | Published: September 15, 2012

Not a rumor, but an exciting piece of news: Sony and Olympus announced yesterday, September 14th, that they have entered into exclusive negotiations to conclude a capital partnership:

Also posted in Olympus| 29 Comments

Sony RX1 – the day after

By PR admin | Published: September 12, 2012

Clearly the Sony RX1 compact full frame camera has been the most interesting announcement for the 2012 Photokina show so far. Here is what some websites that got the chance to try out the camera had to say: This isn’t just Sony’s most serious compact camera, but arguably the most serious compact camera we’ve ever seen (dpreview) Honey […]

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Sony announced new Zeiss Planar T* 50mm f/1.4 ZA SSM lens

By PR admin | Published: September 12, 2012

Sony announced the development of a new Zeiss Planar T* 50mm f/1.4 ZA SSM full frame lens (Alpha mount) that is scheduled to be released in Spring of 2013. The filter size will be 72mm as you can see from the picture above. No other information is available at this point.

Also posted in Zeiss| Tagged | 17 Comments

Sony a99, RX1, NEX-6, other products officially announced

By PR admin | Published: September 12, 2012

  Press releases: Sony a99 Sony RX1 Sony NEX-6 Pre-order options: Sony RX1 Sony a99 Sony NEX-6  (see all available colors/kits options) Sony NEX-VG30

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Sony RX1, a99, NEX-6 now on Sony’s website, available for pre-order

By PR admin | Published: September 11, 2012

Sony now has the new cameras on their website (available for pre-order): Sony RX1 Sony a99 Sony NEX-6 Sony HVL-F60M flash Sony a99 battery grip VG-C99AM Sony SELP1650 16-50mm lens Sony NEX-VG900 Sony NEX-VG30

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Sony RX1 full press release

By PR admin | Published: September 11, 2012

Here is the full press release for the Sony RX1 full frame compact camera:

Posted in Sony| Tagged | 47 Comments

Sony a99 full press release

By PR admin | Published: September 11, 2012

And finally the Sony a99 full press release:

Posted in Sony| Tagged | 29 Comments

Sony NEX-6 full press release

By PR admin | Published: September 11, 2012

Few hours before the official announcement, here is the official Sony NEX-6 press release:

Posted in Sony| Tagged | 6 Comments