Category Archives: Sony

Olympus losing market share, Sony reports worst loss in 16 years

By PR admin | Published: May 26, 2011

Here are the latest financial results from Olympus and they don’t look that good. Net sales are down 4.1%, net income dropped 84.5% compared to 2010. Here are the details for the imaging division: Fiscal year Market volume (In millions) Olympus camera sales (In millions) Olympus Market Share 05/06 67,2 8,4 12.5% 06/07 81,5 9,6 11.8% 07/08 106,3 […]

Also posted in Olympus| 17 Comments

Sony a35: new picture effects and tele-zoom high speed shooting mode

By PR admin | Published: May 25, 2011

The new Sony a35 will have a new tele-zoom high speed shooting mode: A new set of 11 effects will also be introduced in the upcoming a35 and NEX C-3 cameras. They will also be available as a firmware update for the older NEX 3 and NEX 5 models:

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Sony a850 is now discontinued

By PR admin | Published: May 25, 2011

The full frame Sony a850 is now officially discontinued at B&H. The camera was announced in August of 2009. The future of the Sony full frame DSLR line is unclear at that point. Sony did confirm that all future Alpha cameras will have translucent mirror technology.

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Sony NEX C3 vs. NEX 3 vs. NEX 5 vs. Olympus E-PL2 vs. Panasonic GF2 size comparison

By PR admin | Published: May 22, 2011

An interesting size comparison diagram between the upcoming Sony NEX C3 with the NEX 5, NEX 3, Olympus E-PL2 and Panasonic GF2 cameras:

Also posted in Olympus, Panasonic| Tagged , , | 6 Comments

Sony NEX C3 will come in three colors

By PR admin | Published: May 22, 2011

The Sony NEX C3 camera will come in three different colors: red, silver and black.

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The Sony NEX C3 menu system

By PR admin | Published: May 21, 2011

Here are some screenshots of the new Sony NEX C3 menu system:

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More Sony NEX C3 mirrorless camera leaks

By PR admin | Published: May 21, 2011

The same dpreview forum member (eddieaus) who initially leaked the first Sony NEX C3 images has posted some new advertisement images of the upcoming C3 camera (two more after the break):

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Sony a77 on 7/7

By PR admin | Published: May 19, 2011
Sony A77 camera prototype

The long expected Sony a77 camera is supposed to be announced on July 7, 2011. The kit price will be $1099 (with 18-55mm f/3.5-5.6 lens). Shipments should start in late September / early October. The surprise here of course is the low price, but there were already previous rumors indicating a price range between $900-$1200.

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SLR Magic takes over the Noktor brand, shows a 28mm f/2.8 NEX lens prototype

By PR admin | Published: May 18, 2011

SLR Magic contacted me to clarify the recent reports about them taking over Noktor’s website which happened just few days after Noktor officially closed it down. Obviously the old Noktor company went out of business. SLR Magic will now design Noktor lenses and sell Noktor products under the SLR Magic brand. No specific plans were given […]

Also posted in Noktor, SLR Magic| 5 Comments

Sony NEX C3, a35, 30mm Macro lens and NEX flash to be announced on June 3rd, 2011

By PR admin | Published: May 16, 2011

      On June 3rd, 2011 Sony will announce the following new products: Sony a35 Sony NEX C3 Sony NEX 30mm f/3.5 Macro lens (E-mount) Sony NEX flash

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